The Cost of Non‑Compliance: It’s More Than Just a Blow to Your Bottom Line
- kyteekstrom
- Sep 1
- 5 min read

As all FinTech firms know, the FCA is a hard task master when it comes to ensuring its policies are adhered to; failing to comply can not only result in hefty fines but also impact your reputation and undermine trust from consumers and investors. This, in turn, affects your credibility and your bottom line - let's face it, no one wants an affected bottom line!
The FCA can remove permissions or even revoke your license. Being ‘struck off’ not only brings your FinTech firm to an untimely end but also can have serious implications for senior individuals (managing directors, founders/ co‑founders and CEOs)
So, why risk it? Let’s dive into how missteps can cost you dearly, both in pounds and public perception.
The Financial Sting of Non‑Compliance
First up: money. The FCA can hand out fines that hit harder than ten rounds in the ring with Oleksandr Usyk. Areas like anti‑money laundering (AML), Consumer Duty obligations, financial promotions and operational resilience are under intense scrutiny.
Penalties aren’t plucked out of thin air. They’re influenced by:
Severity of the breach: A small technical oversight incurs a much smaller penalty than a critical failure in your governance infrastructure
Duration of non-compliance: Ongoing issues, especially those lasting many years, suggest systemic weaknesses and result in higher penalties
Willingness to cooperate: Firms that accept the FCA’s finding can qualify for a 30% settlement discount
From small startups to venerable institutions, nobody is immune. To get a sense of the stakes, let’s take a quick peek at two real cases.
A Short‑Term AML Oops
Remember ADM Investor Services International Ltd (ADMISI) circa 2014? The FCA raised eyebrows at the firm’s missing AML customer‑risk classifications. When regulators returned in 2016, things hadn’t improved. Customer risk assessments were flimsy, there was no firm‑wide money laundering risk review, periodic checks were patchy, and policies referred to obsolete legislation.
The firm accepted the FCA’s findings, even agreeing not to take on high‑risk customers until it cleaned up its act. Thanks to that cooperation (and a 30% discount), ADMISI’s penalty was trimmed from a potential £9 million to a relatively manageable £6.47 million.
A Long‑Running Governance Fail
HSBC is a global giant that should have known better. Between 2010 and 2018, its transaction‑monitoring systems exhibited serious blind spots. They missed money‑laundering and terrorist‑financing red flags, failed to risk‑assess new scenarios after 2016, and didn’t test or update monitoring parameters. The bank shrugged off repeated warnings from the FCA.
Cue the 2021 bombshell: a £63.9 million fine. Had HSBC put up a fight, that figure could’ve topped £91 million. Ouch!
Other Watchdogs You Need to Woo
The FCA isn’t the only authority in the financial sector. The Information Commissioner’s Office (ICO) can fine up to 4% of your annual global turnover under GDPR for serious data‑protection breaches. Meanwhile, the Prudential Regulation Authority (PRA), part of the Bank of England, has levied fines as high as £87 million for governance failings. Bottom line? A host of regulators are poised to enforce rules across payments, data, operational resilience and beyond.
It’s a lot to handle, especially for a plucky startup. Need help? A specialist consultancy—like FinTech Compliance—can help you navigate the regulatory maze, tailor your policies, and even help pull you to safety if you find yourself in hot water. Whether you need a long‑term partner or an occasional professional ear to offer sound advice - we are here to help.
How to Stay on the Right Side of the FCA
How do you avoid fines and headlines? Be proactive - don’t treat compliance like a chore. Make it part of your business strategy.
Start Early, Invest Wisely
Build a strong, well‑resourced compliance framework from day one. We can help you with this by completing a Feasibility Assessment or providing you with Ongoing Retainer Services, depending on how far along you are with your fintech journey (i.e.,) not yet up and running or on your feet and growing. Regulation is about more than just policies and procedures; it involves embedding a compliance-first mindset into your company culture, operations and decision-making.
One of the biggest failings of fintech startups is not allocating responsibility for compliance procedures from the get-go. At the very least, you need to appoint a compliance person (generally a founder in the early stages) to ensure you have clear accountability and internal oversight. This supports smoother interactions with the FCA, minimises the risk of oversight and helps you achieve FCA authorisation, if you aren’t yet authorised. It also ensures you meet your ongoing regulatory obligations once you become regulated.
Monitor Continuously
Regulatory expectations are evolving all the time. If your policies reference outdated rules (like ADMISI’s did), you could land in hot water. Regular audits and risk assessments help ensure your controls are up to date. Implementing real‑time monitoring systems, conducting periodic risk assessments and following changes in regulatory compliance not only keeps your policies and procedures in tip-top shape but ensures you are FCA compliant on an ongoing basis - which, spoiler alert, is the main objective when it comes to keeping the FCA off your back.
Bring in the Pros
Many startups lack the manpower, expertise, or time to manage regulatory updates and general day-to-day compliance management. Even mature firms need help when the rulebook shifts. Partnering with a knowledgeable compliance consultancy gives you instant access to seasoned experts who can:
Draft robust FCA applications - we know what and how when it comes to presenting information to the FCA
Conduct regulatory audits - an in-depth delve into your entire processes or a single area (e.g. AML, GDPR or any other aspect of your business model.)
Adapt your policies for new rules - we understand fintechs and how to apply new or updated policies to innovative firms that don’t always fit the conventional parameters of regulation - it’s what we do.
Train your team to handle compliance in-house - we can support your business and your staff as you grow and flourish.
With the right partner, you protect your cash flow and reputation - you can get on with disrupting the financial space with your awesome new influential product.
Future‑Proof Your FinTech
Non‑compliance costs more than fines. It jeopardises trust, investor confidence and, ultimately, survival. By embedding compliance into your culture, monitoring actively and seeking expert guidance, you can turn regulatory pressures into a strategic advantage.
FinTech Compliance’s award‑winning consultants are ready to help you stress‑test your policies, advise on current regulations and build your business into a beacon of trust. After all, keeping your bottom line healthy is so much better than battling the FCA’s wrath, especially when fines can equate to millions, and a ruined reputation can follow you like a bad smell for the rest of your career.
Ready to safeguard your FinTech baby? Book a free consultation with us today. Don’t be complacent, be compliant.







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